Message from the Editor Slow Cooker Problems – Continued…
By Felecia Przybyla, Reverse Logistics Association
Last month I reported about an issue a friend of mine had with her slow cooker. Well good news – Customer Service at CrockPot reacted quickly to her inquiries, and as we speak she is using her new crock pot. She got a call from Customer Service, who apologized for her troubles, and told her they would be sending her a new crock-pot with a label to return the faulty crock-pot. She got the new crock-pot within a few days, and was able to return the old one right away with the convenient label they provided. Even though she had to go through some time of frustration, her final impression of the company was a good one with how they took care of the problem and now she is happy with a working CrockPot.
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This is another great example of customer service. Even though customers may go through a period of frustration or even dislike towards a company while they struggle with a faulty product, most often when the outcome gives the customer what they wanted and paid for, it makes them happy, and they will continue to be happy with the product and stay a loyal customer. Case Closed.
Felecia PrzybylaFelecia is the Director of Media at the Reverse Logistics Association (RLA). She has worked with RLA since 2010 and throughout her tenure, Felecia has worn many hats, contributing to various aspects of the organization’s media, communications and events strategies. Felecia’s extensive experience and leadership have made her an integral part of RLA’s continued growth and success in the industry.