Enabling Overstock Buyers and Sellers to Close Deals in Days

An $800 Billion Dollar Problem

Overstock is estimated to be an $800 billion dollar problem in the US at every level of the supply chain from farms to manufacturers, to retail stores, to delivery companies. An average of 25% of all inventory in the US is unsold, with the majority of overstock ending up in landfills. Over $163 billion worth of inventory or 5.8 billion pounds goes to landfills annually.

The market to purchase unsold goods is a multibillion market that is growing rapidly and estimated to be around $850 billion by 2030. However, supply chain is a manual, antiquated industry with little to no technology. Inventory transactions and freight staging take weeks to months and largely are completed on pen and paper. The liquidation industry relies on relationships and who you know, and this is not scalable for the average overstock buyer or the average company with overstock, especially as the problem continues to grow.

An End-to-End Automated Solution

Our team built Sotira, an AI powered software platform, that enables companies with unsold inventory to offload and monetize overstock to a network of secondary market buyers. Sotira closes deals in days instead of weeks and enables brands and retailers to recover 50% of costs and decrease shrinkage by an average of 20%.

We serve instant commerce companies, national and regional retailers, brands, distributors, fulfillment centers and global manufacturers. We’re helping our customers unlock cash in a sustainable way while also having a direct impact on their bottom line.

Climate and Sustainability

Sotira has been recognized by the State of California and Stop Waste for contributions to reducing enterprise waste by facilitating alternative pathways for surplus inventory that are climate friendly. Sotira also enables companies to comply with senate bill waste legislation requirements.

Surplus inventory is one of the biggest climate problems in logistics and retail. The destruction of overstock wastes water, resources and energy and contributes to carbon emissions, greenhouse gas emissions and pollution. As the overstock problem continues to grow, a long-term, scalable solution to efficiently facilitate offloading is necessary.

Impact

Since launch, Sotira has offloaded millions of pounds of surplus goods all over the United States.

Inventory is the biggest cost for any commerce business. Sotira has a tangible impact because we directly contribute to the bottom line. At a time when more and more companies are focused on costs vs. user acquisition, unlocking cash and accelerating working capital are huge value adds for our customers. We are growing rapidly as we continue to onboard new suppliers and buyers every day and pilot with enterprise customers. We are especially excited about the customers we have worked with who have never liquidated in the past and our solution is the first one they are employing for overstock handling. Sotira has successfully provoked a behavior change in companies that have historically destroyed overstock.

Experience at RLA Conference and Judge’s Award

RLA is the first conference the Sotira team has attended specifically for reverse logistics and overstock. We had a great experience meeting other buyers and liquidators, reverse logistics focused media partners as well as retailers and big box stores looking for overstock solutions.

Winning the RLA Pitch Competition is an honor and we appreciate the thoughtful questions from the judges and audience. The Sotira team is excited for the next RLA and to keep in touch with everyone from the community!

In addition to winning the Judge’s Award at the 2025 Reverse Logistics Association Conference, Sotira was awarded the Judge’s Award at the 2025 Shoptalk retail conference. Sotira has been featured in TechCrunch, YahooFinance and Freight Waves.

Sotira Background

My name is Amrita, and I am the co-founder and CEO of Sotira, a software company (backed by $2 million in VC funding from K5 Global, Soma Capital and others) that discreetly offloads and monetizes surplus inventory.

Our team has over a decade of experience in logistics and recommerce including operating ecommerce brands ourselves. We started working in food and health & wellness liquidation and realized how antiquated the industry is and how many processes are slow and manual. This led to the development of Sotira, a tech driven solution to enable retailers, brands, distributors and manufacturers to accelerate how they offload and monetize their overstock across inventory categories.