Robert Kilinski



Bob Kilinski is the founder of Retail Fission, a consulting organization focused on helping companies who work with retail, wireless carriers, and the service and product companies who support them. His areas of expertise include business development, marketing, merchandising, strategy, sales, and retail products and services. Prior to Retail Fission, Bob held the role of VP Business Development U.S. Retail for for Brightstar, Director U.S. Business Development for Belmont Trading, and prior to joining Belmont, he was VP of Retail Solutions for Clover Wireless where he built a large 3rd party marketplace business for wireless and other mobile devices. Before joining Clover, Bob spent eight years with CExchange, a start-up in the electronics trade-in and recycling space at retail with a client list that included Target, Wal-Mart, Sam’s Club, Microsoft, Costco, the Army and Air Force Exchanges, US Cellular, and many others. His responsibilities included Marketing, PR, Business Development and outbound sales of consumer electronics for the company, including managing accounts for the Beats by Dre audio line at Amazon, Gamestop, RadioShack, Conns, Fred Meijer, and more. Prior to joining CExchange he headed his own consulting firm, Retail Hitmen, where he advised multiple companies working in the retail space including ad agencies, manufacturers, distributors and service providers. Mr. Kilinski spent a long career in retail with RadioShack, a Fortune 500 company, where he held a wide array of positions including Senior Executive roles in wireless, omnichannel retail, advertising, marketing, merchandising, product development and business development. In his tenure at RadioShack he led multiple business units, launched many new businesses, including an MVNO, initiated an entirely new positioning of the company while serving as SVP of Marketing, and designed and led a new multi-store retail format launch.


600 Cochran Rd
United States
Committee Role Start End
Wireless and Mobility Committee Member 8/14/2021 8/19/2022