How a B2B Resale Platform can Solve your Holiday Returns Pile-up

November 18, 2024

The holiday season is upon us and will mark a huge boost in revenue for most retailers. Though Thanksgiving week is when the bulk of holiday shopping is done (read: Grey Thursday, Black Friday, Small Business Saturday, Cyber Monday), this year consumers started shopping earlier than ever, solidifying that Christmas creep is alive and well.

But on the heels of the biggest shopping season of the year comes a barrage of returned merchandise that will end up sitting idle in warehouses and cut significantly into the bottom line (without a proper resale strategy in place, that is). This year an estimated 18% of sales – or around $170 billion worth of merchandise – once purchased/gifted/unwrapped will be returned. Though much of it will be in functionally and cosmetically perfect condition, putting it back on store shelves is logistically inefficient. Plus, packing up and storing seasonal items for a year compromises space in an already packed warehouse.

Read the article: https://www.retailtouchpoints.com/features/executive-viewpoints/how-a-b2b-resale-platform-can-solve-your-holiday-returns-pile-up